{"id":1983,"date":"2021-07-21T12:44:33","date_gmt":"2021-07-21T10:44:33","guid":{"rendered":"http:\/\/lauralyson.com\/?page_id=1983"},"modified":"2024-11-13T14:18:47","modified_gmt":"2024-11-13T13:18:47","slug":"photographe-de-packshot","status":"publish","type":"page","link":"https:\/\/lauralyson.com\/index.php\/home\/photographe-de-packshot\/","title":{"rendered":"PACKSHOT"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1983\" class=\"elementor elementor-1983\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3075a27 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3075a27\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-76eb48d\" data-id=\"76eb48d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-43b9b142 e-flex e-con-boxed e-con e-parent\" data-id=\"43b9b142\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-396b8653 e-con-full e-flex e-con e-child\" data-id=\"396b8653\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-53eceb1c elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"53eceb1c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInDown&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">ADVERTISING TIME<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1da4640 e-con-full e-flex e-con e-child\" data-id=\"1da4640\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation_mobile&quot;:&quot;fadeInDown&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-68818c22 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"68818c22\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInDown&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Photographe publicitaire<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f89b509 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"4f89b509\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInDown&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">D\u00e9velopper une identit\u00e9 de marque unique\u200b<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4b3eb1c3 elementor-widget elementor-widget-text-editor\" data-id=\"4b3eb1c3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Sp\u00e9cialis\u00e9 dans la <strong>publicit\u00e9<\/strong> et le <strong>Set Design<\/strong>, j\u2019accompagne les <strong>entreprises<\/strong> dans leur <strong>campagne publicitaire<\/strong> afin de r\u00e9aliser des <strong>visuels<\/strong> qui les repr\u00e9sentent ainsi que leur <strong>identit\u00e9 de marque<\/strong>. Chaque campagne publicitaire est unique et transporte un <strong>message<\/strong> diff\u00e9rent pour une <strong>cible<\/strong> sp\u00e9cifique. Mon but est alors de raconter ce message \u00e0 travers des <strong>images coh\u00e9rentes et impactantes<\/strong>. De l\u2019<strong>analyse<\/strong> du <strong>cahier des charges<\/strong> et la r\u00e9alisation du <strong>Moodboard<\/strong> \u00e0 la <strong>prise de vue<\/strong> et la <strong>retouche<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6ed65c02 e-flex e-con-boxed e-con e-parent\" data-id=\"6ed65c02\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1b97bf04 e-con-full e-flex e-con e-child\" data-id=\"1b97bf04\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2dd1cba8 elementor-widget elementor-widget-image\" data-id=\"2dd1cba8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/lauralyson.com\/wp-content\/uploads\/elementor\/thumbs\/2023-08-28-124532-packshot-publicitaire-Laura-LYSON-www.lauralyson.com_-qw2rff4mjt1eyucqdo69m99s347ef0r7v6qwa2d2mg.jpg\" title=\"PHOTOGRAPHE &#8211; LAURA LYSON\" alt=\"PHOTOGRAPHE - LAURA LYSON\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Zag Skis Chamonix<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-610f813e e-con-full e-flex e-con e-child\" data-id=\"610f813e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation_mobile&quot;:&quot;fadeInDown&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-26e06615 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"26e06615\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInDown&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Photographe de packshot et Set Designer publicitaire<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-73851d36 elementor-widget elementor-widget-text-editor\" data-id=\"73851d36\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div><div><p>Je vous propose des projets visuels complets pour lancer votre campagne publicitaire \u00e0 la hauteur de vos ambitions ! Chaque ann\u00e9e, le commerce en ligne progresse, ce qui accro\u00eet les attentes des internautes en mati\u00e8re de photographies et de pr\u00e9sentation de produits. N&#8217;h\u00e9sitez pas \u00e0 enrichir votre site web, \u00e0 affirmer votre style sur la page d&#8217;accueil, \u00e0 embellir votre section e-commerce et \u00e0 dynamiser vos r\u00e9seaux sociaux avec des photographies de produits mises en sc\u00e8ne par mes soins.<\/p><p>\u00a0<\/p><\/div><div><p>En reprenant les valeurs de votre identit\u00e9 de marque, j\u2019\u00e9labore des Set Design novateurs pour renforcer votre empreinte et celle de votre produit. Rien ne doit \u00eatre laiss\u00e9 au hasard pour vos futurs dossiers de presse, publications dans des magazines, affichages street et autres P.L.V. Ma mission est donc de cr\u00e9er une image novatrice, symbole de votre communication, et refl\u00e9tant vos valeurs !<\/p><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f518162 e-flex e-con-boxed e-con e-parent\" data-id=\"f518162\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-49f96eb e-flex e-con-boxed e-con e-child\" data-id=\"49f96eb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c7f022d elementor-widget elementor-widget-heading\" data-id=\"c7f022d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">La photographie publicitaire<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3fdf953 e-flex e-con-boxed e-con e-parent\" data-id=\"3fdf953\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-59a6318 e-flex e-con-boxed e-con e-child\" data-id=\"59a6318\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ee6c931 e-con-full e-flex e-con e-child\" data-id=\"ee6c931\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-85230cf elementor-skin-carousel elementor-arrows-yes elementor-pagination-type-bullets elementor-pagination-position-outside elementor-widget elementor-widget-media-carousel\" data-id=\"85230cf\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;slides_per_view&quot;:&quot;2&quot;,&quot;slides_per_view_tablet&quot;:&quot;1&quot;,&quot;slides_to_scroll&quot;:&quot;1&quot;,&quot;slides_to_scroll_tablet&quot;:&quot;1&quot;,&quot;skin&quot;:&quot;carousel&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;show_arrows&quot;:&quot;yes&quot;,&quot;pagination&quot;:&quot;bullets&quot;,&quot;speed&quot;:500,&quot;autoplay&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;loop&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;space_between&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;space_between_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;space_between_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]}}\" data-widget_type=\"media-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper\">\n\t\t\t\t\t<div class=\"elementor-main-swiper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Slides\">\n\t\t\t\t<div class=\"swiper-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.basalt-architecture.com\/\">\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"PHOTOGRAPHE - LAURA LYSON\" style=\"background-image: url(&#039;https:\/\/lauralyson.com\/wp-content\/uploads\/2024\/10\/2022-06-09-141528-packshot-publicitaire-Laura-LYSON-www.lauralyson.com_.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.indy-architectes.fr\/\">\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"Packshot\" style=\"background-image: url(&#039;https:\/\/lauralyson.com\/wp-content\/uploads\/2023\/04\/2020-08-31-172848-ZAG-SKI-www.studiolecarre.com_-scaled.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"PHOTOGRAPHE - LAURA LYSON\" style=\"background-image: url(&#039;https:\/\/lauralyson.com\/wp-content\/uploads\/2024\/10\/2023-04-25-142849-Packshot-publicitaire-Laura-LYSON-www.lauralyson.com_.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"PHOTOGRAPHE - LAURA LYSON\" style=\"background-image: url(&#039;https:\/\/lauralyson.com\/wp-content\/uploads\/2024\/10\/2021-08-24-163501-packshot-publicitaire-Laura-LYSON-www.lauralyson.com_.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"PHOTOGRAPHE - LAURA LYSON\" style=\"background-image: url(&#039;https:\/\/lauralyson.com\/wp-content\/uploads\/2024\/10\/2022-10-19-163836-packshot-publicitaire-Laura-LYSON-www.lauralyson.com_.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.groupe-hpg.com\/\">\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"PHOTOGRAPHE - LAURA LYSON\" style=\"background-image: url(&#039;https:\/\/lauralyson.com\/wp-content\/uploads\/2024\/10\/2019-02-12-122605-packshot-publicitaire-Laura-LYSON-www.lauralyson.com_.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.groupe-hpg.com\/\">\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"PHOTOGRAPHE - LAURA LYSON\" style=\"background-image: url(&#039;https:\/\/lauralyson.com\/wp-content\/uploads\/2024\/10\/2018-12-05-114232-packshot-publicitaire-Laura-LYSON-www.lauralyson.com_.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"PHOTOGRAPHE - LAURA LYSON\" style=\"background-image: url(&#039;https:\/\/lauralyson.com\/wp-content\/uploads\/2024\/10\/2019-01-16-103742-packshot-publicitaire-Laura-LYSON-www.lauralyson.com_.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.groupe-hpg.com\/\">\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"PHOTOGRAPHE - LAURA LYSON\" style=\"background-image: url(&#039;https:\/\/lauralyson.com\/wp-content\/uploads\/2024\/10\/2019-05-13-134857-packshot-publicitaire-Laura-LYSON-www.lauralyson.com_.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"PHOTOGRAPHE - LAURA LYSON\" style=\"background-image: url(&#039;https:\/\/lauralyson.com\/wp-content\/uploads\/2024\/10\/2021-02-05-094008-packshot-publicitaire-Laura-LYSON-www.lauralyson.com_.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\" aria-label=\"Previous\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\" aria-label=\"Next\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-right\"><\/i>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4b1a61b e-con-full e-flex e-con e-child\" data-id=\"4b1a61b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0e3cf47 elementor-widget elementor-widget-text-editor\" data-id=\"0e3cf47\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><strong>Optimisez votre Pr\u00e9sence<\/strong><\/li><\/ul><p>La photographie publicitaire est un outil strat\u00e9gique pour propulser votre pr\u00e9sence sur le march\u00e9. Dans un paysage commercial satur\u00e9, elle vous permet de vous distinguer de vos concurrents en captivant l&#8217;attention de votre public cible. Si vous travaillez vos visuels publicitaires, vous investissez dans la visibilit\u00e9 et la reconnaissance de votre marque, renfor\u00e7ant ainsi votre positionnement sur le march\u00e9.<br \/><br \/><\/p><ul><li><strong>Affirmez votre Identit\u00e9 Visuelle<\/strong><\/li><\/ul><p>Vos visuels publicitaires d\u00e9finissent votre identit\u00e9 visuelle, v\u00e9hiculant votre message et vos valeurs. Chaque \u00e9l\u00e9ment visuels communiquent votre message, vos valeurs et votre style de mani\u00e8re significative.<br \/>En collaborant ensemble, vous pouvez fa\u00e7onner une identit\u00e9 visuelle distinctive qui r\u00e9sonne avec votre public cible et cr\u00e9e une connexion \u00e9motionnelle durable.<br \/><br \/><\/p><ul><li><strong>Favorisez l&#8217;Engagement<\/strong><\/li><\/ul><p>En racontant une histoire visuelle convaincante, vous incitez les clients \u00e0 s&#8217;engager avec votre marque, que ce soit en explorant votre site web, en interagissant sur les r\u00e9seaux sociaux ou en d\u00e9couvrant vos produits en magasin. L&#8217;engagement cr\u00e9\u00e9 par des visuels publicitaires percutants renforce le lien entre votre marque et votre public, favorisant la fid\u00e9lit\u00e9 \u00e0 long terme.<br \/><br \/><\/p><ul><li><strong>Boostez vos Leads et Ventes<\/strong><\/li><\/ul><p>Les visuels publicitaires de qualit\u00e9 ont le pouvoir de convertir les prospects en clients. En offrant une exp\u00e9rience visuelle immersive, vous pouvez influencer les d\u00e9cisions d&#8217;achat et stimuler les ventes.<br \/>Des images qui mettent en valeur vos produits ou services captent l&#8217;attention des consommateurs et renforcent leur confiance dans votre marque. Avec une strat\u00e9gie de photographie publicitaire efficace, vous pouvez g\u00e9n\u00e9rer plus de leads, augmenter vos taux de conversion et stimuler la croissance de votre entreprise.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d13eac8 e-flex e-con-boxed e-con e-parent\" data-id=\"d13eac8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3ca5847 e-flex e-con-boxed e-con e-child\" data-id=\"3ca5847\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3fd1a3a elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"3fd1a3a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e3e2f1c e-flex e-con-boxed e-con e-parent\" data-id=\"e3e2f1c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-510ce4a e-flex e-con-boxed e-con e-child\" data-id=\"510ce4a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-12682f4 elementor-widget elementor-widget-heading\" data-id=\"12682f4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">DIRECTION artistique et set design<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cd24bd1 e-flex e-con-boxed e-con e-parent\" data-id=\"cd24bd1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-f4c6923 e-flex e-con-boxed e-con e-child\" data-id=\"f4c6923\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-f99a665 e-con-full e-flex e-con e-child\" data-id=\"f99a665\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fffa47e elementor-skin-carousel elementor-arrows-yes elementor-pagination-type-bullets elementor-pagination-position-outside elementor-widget elementor-widget-media-carousel\" data-id=\"fffa47e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;slides_per_view&quot;:&quot;2&quot;,&quot;slides_per_view_tablet&quot;:&quot;1&quot;,&quot;slides_to_scroll&quot;:&quot;1&quot;,&quot;slides_to_scroll_tablet&quot;:&quot;1&quot;,&quot;space_between&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:7,&quot;sizes&quot;:[]},&quot;skin&quot;:&quot;carousel&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;show_arrows&quot;:&quot;yes&quot;,&quot;pagination&quot;:&quot;bullets&quot;,&quot;speed&quot;:500,&quot;autoplay&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;loop&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;space_between_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;space_between_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]}}\" data-widget_type=\"media-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper\">\n\t\t\t\t\t<div class=\"elementor-main-swiper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Slides\">\n\t\t\t\t<div class=\"swiper-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t<a href=\"http:\/\/unstudio.fr\/\">\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"PHOTOGRAPHE - LAURA LYSON\" style=\"background-image: url(&#039;https:\/\/lauralyson.com\/wp-content\/uploads\/2024\/10\/2023-09-05-085034-packshot-publicitaire-Laura-LYSON-www.lauralyson.com_.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"Campagne Pub ZAG Ski #1\" style=\"background-image: url(&#039;https:\/\/lauralyson.com\/wp-content\/uploads\/2023\/04\/2020-08-31-163220-ZAG-SKI-www.studiolecarre.com_-scaled.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.atelier-element.fr\/\">\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"PHOTOGRAPHE - LAURA LYSON\" style=\"background-image: url(&#039;https:\/\/lauralyson.com\/wp-content\/uploads\/2024\/10\/2022-11-06-134139-packshot-publicitaire-Laura-LYSON-www.lauralyson.com_.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/jebagencement.fr\/\">\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"PHOTOGRAPHE - LAURA LYSON\" style=\"background-image: url(&#039;https:\/\/lauralyson.com\/wp-content\/uploads\/2024\/10\/2021-11-23-132056-packshot-publicitaire-Laura-LYSON-www.lauralyson.com_.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.atelier-element.fr\/\">\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"PHOTOGRAPHE - LAURA LYSON\" style=\"background-image: url(&#039;https:\/\/lauralyson.com\/wp-content\/uploads\/2024\/10\/2024-06-01-121234-packshot-publicitaire-Laura-LYSON-www.lauralyson.com_.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.indy-architectes.fr\/\">\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"PHOTOGRAPHE - LAURA LYSON\" style=\"background-image: url(&#039;https:\/\/lauralyson.com\/wp-content\/uploads\/2024\/10\/2022-11-08-140117-packshot-publicitaire-Laura-LYSON-www.lauralyson.com_.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t<a href=\"http:\/\/unstudio.fr\/\">\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"PHOTOGRAPHE - LAURA LYSON\" style=\"background-image: url(&#039;https:\/\/lauralyson.com\/wp-content\/uploads\/2024\/10\/2022-11-26-171943-packshot-publicitaire-Laura-LYSON-www.lauralyson.com-2.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/jebagencement.fr\/\">\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"PHOTOGRAPHE - LAURA LYSON\" style=\"background-image: url(&#039;https:\/\/lauralyson.com\/wp-content\/uploads\/2024\/10\/2019-02-13-175537-packshot-publicitaire-Laura-LYSON-www.lauralyson.com_.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.indy-architectes.fr\/\">\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"2020-08-31 - 142524 - ZAG SKI - www.studiolecarre.com\" style=\"background-image: url(&#039;https:\/\/lauralyson.com\/wp-content\/uploads\/2023\/04\/2020-08-31-142524-ZAG-SKI-www.studiolecarre.com_-1-scaled.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.indy-architectes.fr\/\">\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"PHOTOGRAPHE - LAURA LYSON\" style=\"background-image: url(&#039;https:\/\/lauralyson.com\/wp-content\/uploads\/2024\/10\/2018-04-19-154424-packshot-publicitaire-Laura-LYSON-www.lauralyson.com_.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\" aria-label=\"Previous\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\" aria-label=\"Next\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-right\"><\/i>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-49897e9 e-con-full e-flex e-con e-child\" data-id=\"49897e9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c1b630e elementor-widget elementor-widget-text-editor\" data-id=\"c1b630e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Dans le monde de la photographie publicitaire, la direction artistique orchestre la cr\u00e9ation visuelle. En tant que cr\u00e9atif de premier plan, mon r\u00f4le va bien au-del\u00e0 de la simple direction artistique, j&#8217;assure que chaque \u00e9l\u00e9ment de l&#8217;image communique efficacement le message d\u00e9sir\u00e9.<\/p><p>\u00a0<\/p><p>Mon but \u00e9tant de donner vie \u00e0 des concepts visuels percutants. J&#8217;apporte mon expertise en mati\u00e8re de conception graphique, de composition visuelle et de stylisme pour cr\u00e9er des images qui captent l&#8217;attention et laissent une impression durable sur le public cible.<\/p><p>\u00a0<\/p><p>Dans ce m\u00eame esprit cr\u00e9atif, mon r\u00f4le de Set designer joue un r\u00f4le crucial \u00e9galement. J&#8217;\u00e9labore des mises en sc\u00e8ne afin de cr\u00e9er des environnements qui servent de toile de fond aux photographies publicitaires. Du choix des d\u00e9cors aux accessoires utilis\u00e9s, je travaille en \u00e9troite collaboration avec chaque acteur de la prise de vue afin d&#8217;assurer que chaque d\u00e9tail contribue \u00e0 l&#8217;esth\u00e9tique globale de l&#8217;image.<\/p><p>\u00a0<\/p><p>Dans l&#8217;ensemble, la direction artistique et le set design collaborent pour donner vie aux id\u00e9es les plus audacieuses. Ces expertises combin\u00e9es permettent de cr\u00e9er des images qui renforcent l&#8217;impact de la marque. Dans le milieu de la photographie publicitaire, ces comp\u00e9tences cr\u00e9atives sont le secret pour cr\u00e9er des images qui inspirent, persuadent et laissent une impression durable.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>ADVERTISING TIME Photographe publicitaire D\u00e9velopper une identit\u00e9 de marque unique\u200b Sp\u00e9cialis\u00e9 dans la publicit\u00e9 et le Set Design, j\u2019accompagne les entreprises dans leur campagne publicitaire afin de r\u00e9aliser des visuels qui les repr\u00e9sentent ainsi que leur identit\u00e9 de marque. Chaque campagne publicitaire est unique et transporte un message diff\u00e9rent pour une cible sp\u00e9cifique. Mon but [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":127,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1983","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/lauralyson.com\/index.php\/wp-json\/wp\/v2\/pages\/1983","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lauralyson.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/lauralyson.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/lauralyson.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lauralyson.com\/index.php\/wp-json\/wp\/v2\/comments?post=1983"}],"version-history":[{"count":110,"href":"https:\/\/lauralyson.com\/index.php\/wp-json\/wp\/v2\/pages\/1983\/revisions"}],"predecessor-version":[{"id":4499,"href":"https:\/\/lauralyson.com\/index.php\/wp-json\/wp\/v2\/pages\/1983\/revisions\/4499"}],"up":[{"embeddable":true,"href":"https:\/\/lauralyson.com\/index.php\/wp-json\/wp\/v2\/pages\/127"}],"wp:attachment":[{"href":"https:\/\/lauralyson.com\/index.php\/wp-json\/wp\/v2\/media?parent=1983"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}